Hucklebuck is officially a part of the American Idol lore. On the premiere tonight my old art director from Hollister spotted this shirt I did while a member of the HCO dudes team. This tee was given a death sentence by the merchant team. Funny to see it pop up on American Idol. I wish that the guy wearing didn’t suck. Other than that pretty fun to see.
I did some work for a group called BLOODROOTS over the past year. I designed a set of graphic tees that will help them raise money for the or African ministry. From their website… “We at Bloodroots are committed long-term in helping orphans and widows in distress due to war, disease, and other life taking events. We are currently seeking genuine ways to offer opportunities to the seemingly hopeless lives in Uganda.” As designers there sometimes seems like there is little we can do to affect the world, this was an opportunity to at least have some impact.
They are still working through the production. To check out their websites go to …
BLOODROOTS BLOG
BLOODROOTS MAIN SITE
Just some stuff I am messing with. This is a He-Man thermos from those old skewl metal lunch boxes.
As a second year art student I was once told something by one of my professors. ” Don’t aim for GOOD, aim for INTERESTING.” Wow, as a young designer this seemed ridiculous at best. But it has stuck with me over the years. I am a big advocate for creating design that does more than organize information and show good use of a grid system. There are plenty of design robots that can handle this task. This is where the idea of INTERESTING comes into play. Whether that means that you are using an unexpected printing technique or an organic or expressive use of typography there needs to be something more to your work. Something that when the client or casual passer by experiences it they are surprised by something. Sometimes it truly is better to be weird than good. If you happen to be one of my students, keep this in mind. As you are working on your projects hold it up and say, what is interesting about what I am doing? Why would the design that I am creating hold someone’s attention? Am I working toward newness or just regurgitating what my preconception of GOOD is.
Be more, be unexpected, BE INTERESTING!
Here are a few of the graphic tees that I did during my stay at Hollister. I will be posting more as I process them.
I spent the last year and a half working in house at Abercrombie and Fitch doing apparel graphics for Hollister. This is just a sneak peek at some of the work I did while there. I will be processing my total work from my time with HCO and will post a “best of” soon.
To see some of the latest stuff I worked on that’s currently in the store check out the links below.
Color on Color Applique Logo Tees
Back To School Long Sleeved Textures
I got word today that I have been elected to the board for ICON6, the national illustration conference that happens once a year. Not sure where it’s going to be yet this year, but it should be a blast and I am honored to accept the appointment. Check out the site for ICON5 from last year theillustrationconference.org.
