September 2008
Case Study: The Triad Stage
Situation: -Make a large community aware of a Broadway style theater, whose only drawback was a slim marketing budget Our Strategy: -Match the quality of Broadway style poster artwork using SHA artists like Penelope Dullaghan, Lorraine Tuson, Curtis Parker, and Larry Moore. -Place posters throughout the city, as well as the theater exterior and let [...]
Read more >>Case Study: Joe Autocar
Situation: -Develop a memorable giveaway to be used at “Waste Expo” in Atlanta. -Re-invent the perception of the garbage industry through a positive image. Strategy: -Our idea was to develop a super hero figure that would re-appear each year within the booth, as well as on t-shirts and signage. -Rob Schwager developed a tough guy [...]
Read more >>Case Study: The Great American Ball Park
The Situation: -The Cincinnati Reds were building a new stadium -Future taxpayers were hesitant towards the stadium due to tax increase. -Old memories had to be maintained while establishing a new era. Our Strategy: -Show the fans that the city understands their concerns. -Create art for the ballpark’s logo, exterior bas-relief, and two murals, all [...]
Read more >>Curtis Parker and the Boy Scout Annual Report
Curtis Parker recently finished a series of cards for the Boy Scout Annual Report. The cards feature many of the items common to a Boy Scout’s backpack, items like canteens, compasses, flashlights, etc. More importantly, the illustrations supplemented the message the client was hoping to achieve. Each card carried its own message about the future [...]
Read more >>GD USA Features Michael Bast
Graphic Design USA Magazine recently published their “Packaging Design” annual, which celebrates great achievements in packaging design. Michael Bast, or as we call him, “The World’s Most Famous Unknown Artist,” was honored when his work for Hidden Valley Ranch was featured in the publication. See the winners, including Michael’s entry, over here. Take a look [...]
Read more >>